Catherine Weis (weiscreative.com) Visual and Graphic Designer of Print, Web, Strategy and Innovation in Oakland, CA the Bay Area.
Art Director and Lead Designer
Interior Design: Lauren Geremia
As the Art Director and Lead Designer behind the creation of a wonderfully delicious Bay Area restaurant brand, I was handpicked by restauranteur Jack Swartz to design and brand his new venture, Tacobar. Situated in a prime location on San Francisco's bustling Fillmore Street, Tacobar has caused ripples of excitement in the food scene thanks to its unique contemporary Baha Mexican cuisine, created using locally-sourced and natural ingredients.
My role in this undertaking was to develop a new and innovative brand identity that distinguished Tacobar from the usual Mexican cuisine offerings. Driving the rebranding initiative was our desire to give this place the limelight it deserved. Collaborating with interior designer, Lauren Geremia, and crafting the perfect signage, including the innovative takeaway identification stickers, we ensured that every element of the branding was aligned with the client's vision.
In 2014, we launched Tacobar's new website and additional collateral, cementing its position as an exciting new player in San Francisco's food and dining landscape. Trust me to infuse your branding initiatives with the same level of creativity, passion, and strategic vision, and build a brand that resonates with your audience and sets you apart from the competition.
Collaborators: Geremia Designs